The Company
Imagine the union of the market leader of concentrated juices, Maguary, with the vice market leader, Dafruta. The result of this union is ebba, Empresa Brasileira de Bebidas e Alimentos S/A, a company that is already created with the biggest mix of flavors of concentrated juices of the market. Now Dafruta and Maguary are a single company and it means much more investments in the market and in the development of new products, always thinking on customers’ satisfaction.
Mission
ebba has as mission to offer, in a sustainable way, healthy and innovating beverages and foods, and with quality acknowledged by consumers, generating value to the company, for its brands, being a reason of pride for its supporters.
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To be the best company of the segment of healthy beverage, with brands acknowledged by quality, in the markets it is present.
Values
- Market oriented;
- Focus on people: supporters and consumers;
- Superior quality of the products;
- Ethics on commercial relations.